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Luke A Kist

Chief Marketing Officer, Houston Texas

Luke Kist serves as the Chief Marketing Officer at Nielsen Trial Law, where he is responsible for overseeing all client-related matters at the firm. He is the driving force behind the firm’s brand, marketing, business development, client service, and relationship building efforts, as well as communication and media relations. He works in collaboration with Eric Nielsen the Chairman to lead and manage a team of marketing, business development, and communications professionals to drive the firm’s growth and success.

Luke possesses a deep understanding of digital marketing, which has led to the optimization of the firm’s website for search engines, resulting in a 50% increase in organic traffic and a 20% increase in conversion rates. He has also developed and executed a lead generation program that resulted in a 30% increase in qualified leads by combining SEO, PPC, and social media advertising tactics.

Before joining Nielsen Trial Law, Luke A Kist established Roll SEO, a web marketing company, where he had a proven track record of generating leads in mass torts through SEO. He was mentored by Martin Levin, a renowned expert in law marketing and mass tort case acquisition from Levin Papantion Rafferty.


  • Miami Ad School: Creative Art Direction | User Experience
  • Academy of Art University: Advertising | Graphic Design

Speaking: MTMP – Mass Tort SEO Ranking Demystified